Marketing for Small Businesses
$270.00$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five Ps, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business.Building Relationships for Success in Sales
$135.00$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview This course will teach you how to leverage customer-focused selling, identify what influences relationships, expand your communication skills, manage your body language, develop a professional handshake, and grow your network.Creative Thinking and Innovation
$135.00$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview In this course, you will identify ways to develop your creative side and build a creative environment. You'll also learn a basic problem-solving process, individual creative thinking tools (such as the RAP model, shoe swap technique, mind mapping, metaphors, and toys), and team-based creative thinking tools (such as brainstorming, brain writing, role storming, the stepladder technique, and slip writing).Business Process Management
$270.00$198.00To begin this course, you will learn about business process management and three related skill areas: business analysis, enterprise content management, and business process re-engineering. Then, you will work through the five stages of the business process life cycle: vision, design, modeling, execution, monitoring, and optimization. Tools such as automation, business rules, workflow engines, what-if analysis, process mining, business activity monitoring, the balanced scorecard, Lean, and Six Sigma are also covered.Basic Business Management: Boot Camp for Business Owners
$405.00$297.00Course Length: 16 Weeks Course Hours: 24 ________________________________________________________________________ Course Overview This course will give you all the skills that you need as a new business owner. You'll learn how to develop your organizational chart, manage operations, speak knowledgeably about finance, hire the right people, build your brand, market your product online and offline, complete a strategic plan and a succession plan, and build your customer base. You'll also learn the basics of leadership and tips for taking your business to the next level.Overcoming Objections to Nail the Sale
$135.00$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview In this course, you will learn how to overcome objections, identify buying signals, and close the sale. You will also learn supporting skills, like building credibility, being observant, and communicating well.CRM: An Introduction to Customer Relationship Management
$135.00$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview This course will teach you how to make a decision about the need for CRM, the benefits of CRM, and how to coordinate the base requirements for a CRM undertaking.Branding: Creating and Managing Your Corporate Brand
$270.00$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview This course will get you started on the road to creating a perfect brand. You'll learn how to develop a visual identity from start to finish, the basics of graphic design, and how to keep your brand energized and alive.Business Etiquette: Gaining That Extra Edge
$135.00$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview In this course, you'll learn all about business etiquette. First, you will learn tips for meeting new people, which includes a good handshake, knowing how to handle business cards, making small talk, remembering names, and crafting a good first impression. Then, youll learn how to dress for success, dine with confidence, and present yourself well on the phone and via e-mail.Business Writing That Works
$135.00$99.00Course Length: 4 Weeks Course Hours: 8 _________________________________________________________________________ Course Overview This course will teach you the four C's of writing: clear, concise, complete, and correct. You will also learn some of the fundamentals of good writing, including word agreement, active and passive voice, sentence construction, punctuation, and spelling. Finally, you will have a chance to apply these skills to real-life situations, such as writing e-mails, memos, and letters.Marketing with Social Media
$270.00$198.00Course Length: 12 Weeks Course Hours: 16 ________________________________________________________________________ Course Overview In this course, you will learn how to develop a social media marketing plan as a part of an overall marketing strategy, determine who should be on your team, and choose how you will measure what is taking place. In addition, you will learn about blogging, explore some of the major social media sites (such as LinkedIn, Twitter, and Facebook), and look at how specialty sites and social media management tools can take your social media marketing to the next level.Motivation Training: Motivating Your Workforce
$135.00$99.00Course Length: 4 Weeks Course Hours: 8 ________________________________________________________________________ Course Overview To start this course, you will learn about some basic motivation theories. You will also learn about setting goals, identifying values, and ways to create a motivational climate.